Top Scientists are giving you the
opportunity to
take part in a scientific study about memory and the Beatles. The Magical
Memory Tour is a collaboration
between the British Association for
the Advancement of Science (the BA),
and scientists at the University of
Leeds asking
people to blog their memories of the
Beatles to create the biggest
database of "autobiographical
memories" ever attempted.
The online survey set up by Professor
Martin Conway and Dr Catriona
Morrison from the Leeds Memory
Group, aims to enhance our
understanding of memory and how the
brain functions whilst uncovering
the role and influence the Beatles
and their music have had on our
lives.
The survey is aimed at
anyone, anywhere who has a memory
relating to the Beatles. As global
pop icons, the impact of the life,
times and music of The Beatles will
have affected many different
generations, countries and cultures.
All that is
needed from you is to take a few
minutes to tell us your memories
related to the Beatles whether it is
to a particular song, album or even
concert.
Log on to www.magicalmemorytour.com to input your own memories and
explore and rate other people's and
discover which song, album or news
event are the most vividly
remembered.
The results of the study will be
launched at the BA Festival of
Science which is taking place across
the European Capital of Culture,
from 6 to 11 September.